Congratulations! Your website is a work of art, ready to be admired by the world. But here's the catch – where is everyone? You've crafted a stunning, professional site, yet the virtual tumbleweeds persist. Fear not! In this post, I'll unravel the mystery of boosting your website traffic and turning those clicks into conversions.

Now don’t take me wrong. Considering that there are billions of emails sent out daily, you want to produce quality over quantity. High-quality, relevant content will yield better engagement and loyalty than frequent, less meaningful communication. Adobe finds buyers say only 25% of emails from brands are interesting or compelling enough even to be worth opening.

When it comes to website performance, a sleek design is only part of the equation. The way you structure and present your content plays a significant role in how easily people can find you online. Before you hit “publish,” use this checklist to ensure your website is optimised for search engines and visitors alike.

Search engines recommend SEO efforts that benefit both the user search experience and page’s ranking, by featuring content that fulfills user search needs.